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Digital Pulse

in·no·va·tion – A creation resulting from study and/or experimentation. The act of starting something new.

dis·rup·tion – An act of delaying or interrupting continuity. An event that results in displacement or discontinuity. The act of causing disorder.

Digital change is a journey, not a destination.
It requires agility and flexibility to underpin a continually evolving business environment.

Industry Change – The ongoing economic, technological and social development of commercial business and market sectors.

The rise of the chief digital officer

CDO study

A rise in the number and background of chief digital officers indicates an increasing desire for digital maturity by business. But does the desire match the reality?

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Infographic: Why customer reviews matter

Online customer reviews are crucial when it comes to consumer purchasing decisions – in fact, they’re almost as trusted as personal recommendations.

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Report: Innovation insights from around the world, 2017

PwC innovation Benchmark

We surveyed over a thousand global business executives to explore their approach to innovation. Kate Eriksson shares five trends uncovered by PwC’s Innovation Benchmark report.

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Infographic: Drones as a data service

Drones make large-scale data-gathering cheaper, faster and safer – meaning they’re an increasingly valuable tool for industries such as infrastructure and agriculture. We look at the market applications for drone services.

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Digital transformation? Don’t forget your product.

It’s time to evolve beyond digitising customer interactions from just a sales and service perspective. Digitising the product itself can put you ahead of traditional rivals. Monty Hamilton looks at the next step for transformation.

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Ten actions to help harness the power of digital

Tips for digital investment

Over the years, PwC’s Digital IQ Survey has uncovered a direct correlation between financial performance and digital acumen. We distil the 2017 report into ten actions to help businesses get the most out of their digital investments.

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Infographic: The best time to send an email

The best time to send out an email campaign depends on audience and context. Drawing on a range of studies, this graphic suggests the optimal moments for landing in B2B and B2C customers’ inboxes.

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How to build a business platform

How to build a business platform

Organisations from retailers to banks are using digital platforms to make their products and services more accessible. Andrew Sklar shares his insights on delivering a platform at enterprise level.

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What if we could make the future more vivid?

Facial image manipulation apps are incredibly popular – and they signify an obsession with visualising our ‘possible’ selves. How can businesses leverage this during change management?

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Infographic: How the internet works

What’s going on behind the scenes of your screen? This infographic examines the nuts of bolts of internet connectivity.

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