-
ArticleIntelligent Digital: Three letters for transformational success
The story begins with PwC Australia deciding to go digital, encountering a bumpy road, but ending happily ever after. How did we do digital intelligently? With a BXT approach.
Read more
ReportReport: Experience is everything
Is it technology or humans that helps you win at retail? According to customers, it’s both, but they have specific parts to play when it comes to creating a great customer experience.
Read more
ArticleFailure to launch: Five common transformation problems
Everyone knows that they need to get with the digital program, but that doesn’t mean it’s easy. PwC’s Berry Driessen reveals the top five problems businesses face when attempting a digital transformation.
Read more -
ArticleHacking the marketing team with analytics
Aligning your marketing and data analytics teams will ensure that your comms hit the spot and the business will grow. Yet almost no one does it to the extent possible. Imagine if you did…
Read more
ArticleArtificially sweet: The dark side of AI
Artificial intelligence is extolled as a potential saviour to the world’s most complex problems. But with its promise it also brings concerns. Are they surmountable or will the robot apocalypse lead to the downfall of humankind?
Read more
ArticleSolving real world problems with blockchain
Bitcoin steals the headlines, but blockchain, the technology underpinning it, is being applied to a vast array of industries and solving real world problems. What can it do for your business?
Read more
Welcome to Digital Pulse
‘Digital’ isn’t just about technology – it’s about what technology can enable. It involves new ways of solving problems, creating unique experiences and accelerating business performance.
Latest from @PwCAUdigital
Latest News
Three (more) industries being transformed by IoT
As IoT continues to transform industries at an astonishing pace, PwC partner Nick Spooner looks at the opportunities and challenges facing the mining and resources, real estate and healthcare sectors.
Read more
Infographic: Driving dollars by enhancing reality
You may not want a pair of augmented reality glasses (yet), but there are plenty of other value-adding uses for enhancing life through AR. We look at how the technology is expanding possibilities in a range of industries.
Read more
Intelligent Digital: Leading the way to the future of work
How does business prepare for a future where technological advances have the power to change the work we do, and the way we do it? PwC’s Ben Neal and Sara Caplan argue it will take the right mix of human and machine, new styles of leadership and innovative people management. Is business up to the challenge?
Read more
Coming face to face with a digital government
Governments are under pressure to ‘do digital’ but often, innovation stops short of realising the true benefit of technological implementation – adding capacity to do more for people that need it.
Read more
Budget 2018: Data power to the people
The Australian Government’s Federal Budget for 2018 includes a $45 million package to establish the Consumer Data Right, an entitlement allowing consumers control over their data. For business, this highlights the opportunity to add value to customers in return for their trust.
Read more
A failing grade: The higher education experience deficit
Good customer experience leads to increased loyalty, consumers who will pay more and positive shared stories. It’s time that higher education started thinking of their students as customers to reap the benefits.
Read more
The tough gig of reconciling superannuation and task-related working
The growth of the gig economy is reducing the potential for a whole generation to maximise their superannuation. We look at three potential solutions to this problem.
Read more
Infographic: Unpacking the initial coin offering phenomenon
Initial coin offerings, like many of the innovations from the cryptocurrency world, are generating plenty of buzz – and controversy. But how do they work?
Read more
Dispelling myths about blockchain
The rapid growth in the adoption of blockchain has brought with it debate around its legitimacy, security and cost. Here we set the record straight on some common misconceptions about the revolutionary innovation.
Read more
Free report
2017 Digital IQ Survey
When it comes to digital acumen, how do Australia's organisations compare?Download Now