Welcome to Digital Pulse
‘Digital’ isn’t just about technology – it’s about what technology can enable. It involves new ways of solving problems, creating unique experiences and accelerating business performance.
Latest from @PwCAUdigital
What if we told you that you could get three times more return on investment from customers if you took 10% of your marketing budget and put it towards employees? Sounds like a pipe dream? PwC’s @dlclarke explains why it isn’t. https://t.co/ZJBxcXmtwD #EX #CX pic.twitter.com/qPeJOjIEUi
Latest News
The unexpected formula for great customer experience
It’s been proven that a good experience leads customers to spend more, but perhaps counter-intuitively, in order to enable that, companies should spend more on their employees. It’s time for business to get smarter.
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The power combo: Emerging tech configurations to drive value and innovation
Don’t stop at one – emerging technologies provide more value when they’re used together. Here are five combinations that are changing the business landscape.
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Four ways PwC is managing the work app revolution
As new platforms and apps become the next must-haves for business productivity, managing a growing number of assets can be a challenge. But there are ways to create efficiencies that can free up the team for higher value work, as Orla Broughton explains.
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Drawing conclusions: Solving business problems with experience and pencils
The answers to problems are rarely found in isolation. Find out how a simple childhood game of communal drawing embodies design thinking methodologies to solve complex business challenges.
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The essential eight technologies revolutionising business
PwC’s pick of the essential eight emerging technologies that are transforming the business landscape. Which ones will your organisation adopt?
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Crazy Connected Asia
The sheer numbers attached to the growth of technological innovations coming from Asia are unlike anything ever seen before. Here are nine observations from PwC’s Mohammad Chowdhury and Matt Benwell’s recent visit to the region.
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Infographic: The personalisation touch
It’s about more than just being friendly. Personalisation of email and marketing efforts can lead to more trust, greater engagement and a willingness to spend more money.
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Interview: The importance of a digital future
How do you do digital? We interview PwC’s John Riccio for the lowdown on how PwC Australia went digital to ensure its clients could, and what he sees as business’ biggest problem when it comes to transformation.
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Infographic: Highlights from the Global Blockchain Survey 2018
Blockchain is facing potential regulatory hurdles and trust issues, but companies are investing nonetheless, hoping to reap their share of the anticipated trillions the technology promises to unlock. Here are some of the key statistics from PwC’s landmark Global Blockchain Survey.
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