strategy
Welcome to Digital Pulse
'Digital' isn't just about technology - it's about what technology can enable. It involves new ways of solving problems, creating unique experiences and accelerating business performance
A brief history of the Chief Digital Officer
As businesses strive for digital transformation, the role of the Chief Digital Officer is rapidly gaining ground. John Riccio explains the evolution of the position, its current state of play – and why the CDO shouldn’t expect to hang around too long.
Read moreCorporates, get stuck into the innovation agenda
Large enterprises mustn’t be passive onlookers to the innovation push. They play an important part in stimulating Australia’s startup ecosystem, says PwC’s Head of Disruption Kate Eriksson.
Read moreMeeting of minds: How strategic partnerships are shaping today’s business model
Following on from the release of the Telstra and EIU report, ‘Connected Companies: Strategic partnerships for the digital age’, John Riccio explores what it means to be a ‘connected company’ and how strategic partnerships between old and new organisations are shaping the modern model of business.
Read moreInfographic: Connecting companies to form strategic partnerships
Driven through digital convergence, Telstra and The Economist Intelligence Unit’s new report has found that senior executives are increasingly ‘connecting’ to form strategic partnerships.
Read moreTen tips to maximise return on digital investment
Research shows there are some winning approaches when it comes to delivering value on digital investment. We look at ten behaviours that high-performance firms have in common.
Read moreInfographic: What’s Australia’s Digital IQ?
In the Digital IQ survey of nearly 2,000 executives worldwide, PwC teased out the attributes that signal financial success. Here we highlight the key findings for Australian businesses.
Read moreReport: Digital IQ Survey – Examining the digital health of Australian businesses
PwC’s annual survey of digital acumen shows that Australian enterprise is failing to capitalise fully on its investments – driven by a narrow view of what ‘digital’ truly is.
Read moreCapabilities to keep pace with tomorrow’s customer
Drawing on PwC’s Connected Retail report on tomorrow’s customer, John Riccio looks at the capabilities that will enable organisations to engage with consumers of the future – smarter, faster and with relevance.
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