innovation
Me, myself and I: The rise of mass personalisation
The trend towards personalisation is only set to continue as technology gets more sophisticated and customers face increasingly complex customer experiences. Appealing to the individual will be critical for brands to get right.
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No vacancy: The disruption (and solution) facing the hotel industry
With online aggregators and sharing platforms aplenty, hotels are fighting to retain their market share. Results from this year’s Annual Global CEO Survey suggest execs are worried, but with the right mix of humans and tech, they can turn the guest experience from room to reward.
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How big tech is giving back to society
As technology giants take over traditional businesses in their reach, power and resources, how are they addressing their obligation to society? John Riccio looks at the philanthropic shift from donation to innovation.
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Six ways to build the future of your business
In the battle for growth and transformation, certain themes emerge time and again. Kate Eriksson, PwC’s head of innovation, shares six ‘levers’ that can help catapult businesses into relevance.
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PwC’s 22nd Global CEO Survey: The gap holding chief executives back
What were CEOs doing in 2009? They probably still had a blackberry and Windows XP. Times and tech have changed, yet according to the PwC Global CEO Survey, the gap between the information that leaders need to run their businesses and what they actually get, definitely hasn’t.
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2019: A year of new rules and paradigms
How can companies deliver next-level customer experience in an increasingly competitive landscape? How will tech companies navigate the uncertain times ahead? PwC experts weigh in on their predictions for the year ahead.
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LA Auto Show 2018: innovations in design, electric and autonomous vehicles
The 2018 Los Angeles Auto Show presented the future of the automotive industry, and while the big names were on show, there are plenty of new players leading the charge in the next wave of innovation, as Monty Hamilton discovered.
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Four ways to hack the consumer psyche for crowdfunding success
The answer to how to be successful at crowdfunding lies in the way consumers evaluate the trustworthiness of a campaign. We share four tips to fast-track your innovation efforts using the power of the crowd.
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Global Innovation 1000: The six characteristics of superior innovators
This year’s Strategy& Global Innovation 1000 study confirms that research and development success is not predicated on how much you spend, but rather on how you spend it.
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