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Digital Pulse

in·no·va·tion – A creation resulting from study and/or experimentation. The act of starting something new.

dis·rup·tion – An act of delaying or interrupting continuity. An event that results in displacement or discontinuity. The act of causing disorder.

Digital change is a journey, not a destination.
It requires agility and flexibility to underpin a continually evolving business environment.

Industry Change – The ongoing economic, technological and social development of commercial business and market sectors.

All posts tagged customer

customer journey

Why the customer journey will only take you so far

The concepts of customer experience and customer journey differ. What do they deliver and which strategy should businesses favour?


Access all areas: Digital accessibility for the self-service citizen

The internet may have the potential to be history’s greatest equaliser but when it comes to inclusivity, there is still a way to go. Nick Spooner names three strategies to create an online experience that’s a delight for all.


Do we need to think multi-speed to gain advantage in our digital world?

Chairing the CEDA Digital Bytes event on digital disruption, Philip Otley raises the question on everybody’s lips: maybe it’s less about where your organisation should go, more about how to get there?


How the connected consumer is defining healthcare

Digital technology has powered a wave of healthcare innovation – with the connected customer demanding an experience to match that of any other service.

Digital Pulse Podcast

Podcast: How to enhance your customer relationship through a mobile app or website

Casual fling or deep and meaningful? Getting to know your customer can enhance your mobile app or website offering, say Joe Brasacchio and Stephen Cheshire.


Capabilities to keep pace with tomorrow’s customer

Drawing on PwC’s Connected Retail report on tomorrow’s customer, John Riccio looks at the capabilities that will enable organisations to engage with consumers of the future – smarter, faster and with relevance.


Report: Connecting with tomorrow’s customer… now

‘Always on’ customers are changing their behaviour dramatically in response to the digital revolution. John Riccio examines the key characteristics of tomorrow’s consumer in the third report of our Connected Retail series.

Retail and consumer

Virtual dressing rooms will become reality sooner than you imagined

Retailers are using a range of approaches to enhance the online and in-store dressing room experience. John Riccio observes the technology that helps you find the perfect fit.


Infographic: Around the world in online retail trends

An in-depth look at the figures behind global e-commerce and the nations that succeed when it comes to turning clicks into credit.

Digital delivery

All hands on deck: Mastering the art of government digitisation

With the Australian government set to digitise its public services, Nick Spooner defines the key ingredients in supporting the successful delivery of a government digitisation program.