customer experience
Survival of the fittest: The new approach to professional services
For professional services businesses, the ability to please clients has become more straightforward than ever: make it work, do it quickly. But underlying this deceptively simple mantra is a problem solving methodology that must evolve.
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How Chipotle created a recipe for enhanced customer loyalty
To gain a greater understanding of its customers’ needs, Chipotle worked with PwC to develop an enhanced loyalty program that included digital and mobile tech along with its app. The goal? To create an extraordinary customer experience and brand loyalty
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Unlocking next level: Predicting the trends of 2020
As the new decade begins, technologies that were once emerging are now mainstream and transformation strategies are getting tired. Here’s a look at the trends PwC leaders believe are the ‘ones to watch’ in 2020.
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How airlines can harness the power of digital marketing to fly
Customers typically flock to the cheapest flights available, often found on third parties websites, but that comes at a heavy cost to airlines. Here are four ways airlines can entice customers back to their direct sales channels and boost their profitability.
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This holiday season is about shopping convenience, community and chilling out
For the first time, consumers will do more of their holiday shopping online. But they’re also doing some shopping in stores, using the experience as a way to spend time with family and friends as they look for ways to disconnect from their devices.
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Three simple steps to becoming a successful ecosystem player
Forget self-sufficiency: it’s time for companies to play nicely with others. As the nature of competition changes and differentiating becomes difficult, digital business ecosystems emerge to redefine what’s possible.
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Retailers ring up value with the Internet of Things
Is your retail strategy fully connected? Consumers expect the latest technology when it comes to shopping, and now it’s time for retailers to deliver. The Internet of Things is ready for connection.
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A compass for growth: Navigating your company into the digital future
Organisations know they need to change to compete, but feel overwhelmed at the task. Using a compass model, PwC’s Kate Eriksson shows the relatively small, nimble steps companies can take that can lead to the profound change they seek.
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Why 4IR is a love it or loathe it proposition
With 7 billion connected devices in use, the world is now fully enmeshed in the Fourth Industrial Revolution. While offering significant benefits to business, 4IR is causing consumers and employees to worry about their privacy and jobs.
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