Posts tagged in

customer experience

Digital Pulse 4IR survey
Article

Why 4IR is a love it or loathe it proposition

Steve Pillsbury 19 Nov 2019 7 minutes

With 7 billion connected devices in use, the world is now fully enmeshed in the Fourth Industrial Revolution. While offering significant benefits to business, 4IR is causing consumers and employees to worry about their privacy and jobs.

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Digital Pulse Government 5.0
Article

The three trends defining the governments of the future

Marek Kowalkiewicz Paula Dootson 13 Nov 2019 9 minutes

The holy grail for the public service is found in Government 5.0, which takes a whole-of-life approach to designing services that truly fulfil citizens’ needs. Here are three trends the QUT Chair in Digital Economy says are helping define the governments of the future.

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Digital Pulse Silicon Valley Hollywood
Article

Lights, camera, action: How Hollywood and Silicon Valley can conquer content

Mark McCaffrey 12 Nov 2019 8 minutes

Media companies want to tell compelling stories that will grab our attention in movie theaters, living rooms, and online. To achieve this, Hollywood is partnering with Silicon Valley, creating a powerful combination of creativity and technology.

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Digital Pulse BizDevOps
Article

Working together: BizDevOps for competitive advantage

If your business keeps getting beaten to market, your customers don’t seem to take to your products or morale is low in the tech team, it might be time to ask one question. Do you BizDevOps?

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How IT simplification can improve business growth
Article

The simple life: Reducing IT complexity for business growth

Andrew Sewell Chanchal Puthussery 10 Oct 2019 7 minutes

Cutting out the clutter when it comes to legacy tech is essential to minimise risk and enable technology to meet organisational needs. Done strategically, IT simplification will lead to a business that can nimbly navigate opportunities for innovation and growth while reducing costs and boosting productivity.

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Five ways governments can humanise their technology
Article

Five ways government services can humanise their technology

Many governments are turning to digital solutions to improve service delivery. But this can be daunting for their most vulnerable clients. It requires a human approach, backed by data and analytics.

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Rethinking best practices in digital transformation strategies
Article

Out with experience, in with imagination: Why best practice is dead

Tom Puthiyamadam 08 Oct 2019 7 minutes

Consultants and leaders alike have relied on best practices to help guide businesses through change. But with technology rapidly evolving, they need to rethink their expertise, and turn to a tailored approach to digital transformation.

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Why successful innovation begins and ends with customers
Article

Why successful innovation begins and ends with customers

Vicki Huff Eckert 02 Oct 2019 8 minutes

Too many organisations take a ‘science fair’ mentality to innovation, without much thought to how they will be received in the real world. Getting customers involved in the outset is critical to their commercial success, PwC’s Vicki Huff Eckert says.

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Me, myself and I: The rise of mass personalisation
Article

Me, myself and I: The rise of mass personalisation

Amy Gibbs Phil Bolton 01 Oct 2019 9 minutes

The trend towards personalisation is only set to continue as technology gets more sophisticated and customers face increasingly complex customer experiences. Appealing to the individual will be critical for brands to get right.

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