customer experience
Why 4IR is a love it or loathe it proposition
With 7 billion connected devices in use, the world is now fully enmeshed in the Fourth Industrial Revolution. While offering significant benefits to business, 4IR is causing consumers and employees to worry about their privacy and jobs.
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The three trends defining the governments of the future
The holy grail for the public service is found in Government 5.0, which takes a whole-of-life approach to designing services that truly fulfil citizens’ needs. Here are three trends the QUT Chair in Digital Economy says are helping define the governments of the future.
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Lights, camera, action: How Hollywood and Silicon Valley can conquer content
Media companies want to tell compelling stories that will grab our attention in movie theaters, living rooms, and online. To achieve this, Hollywood is partnering with Silicon Valley, creating a powerful combination of creativity and technology.
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Working together: BizDevOps for competitive advantage
If your business keeps getting beaten to market, your customers don’t seem to take to your products or morale is low in the tech team, it might be time to ask one question. Do you BizDevOps?
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The simple life: Reducing IT complexity for business growth
Cutting out the clutter when it comes to legacy tech is essential to minimise risk and enable technology to meet organisational needs. Done strategically, IT simplification will lead to a business that can nimbly navigate opportunities for innovation and growth while reducing costs and boosting productivity.
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Five ways government services can humanise their technology
Many governments are turning to digital solutions to improve service delivery. But this can be daunting for their most vulnerable clients. It requires a human approach, backed by data and analytics.
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Out with experience, in with imagination: Why best practice is dead
Consultants and leaders alike have relied on best practices to help guide businesses through change. But with technology rapidly evolving, they need to rethink their expertise, and turn to a tailored approach to digital transformation.
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Why successful innovation begins and ends with customers
Too many organisations take a ‘science fair’ mentality to innovation, without much thought to how they will be received in the real world. Getting customers involved in the outset is critical to their commercial success, PwC’s Vicki Huff Eckert says.
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Me, myself and I: The rise of mass personalisation
The trend towards personalisation is only set to continue as technology gets more sophisticated and customers face increasingly complex customer experiences. Appealing to the individual will be critical for brands to get right.
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