The mainstream take-up of Bitcoin has been given a huge boost in the past few weeks. First PayPal announced it would start processing its transactions through select third parties, while a Bitcoin bank has actually launched in the United States, which will allow users to transfer money between their own bank accounts – and have their currency totally insured.
This raises a number of questions – are consumers ready to move to a totally digital currency? Will a growing number of people trust banks which actually insure their Bitcoin deposits – or is digital currency something that is still a number of years away from mainstream adoption?
Join Chris Warry, the director and leader of PwC’s Retail and Consumer business, along with Daniel Polkinghorne from PwC’s Digital Change services as they discuss the ramifications that a larger cryptocurrency take-up would have on the retail business – and Bitcoin technology itself.