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Digital Pulse

in·no·va·tion – A creation resulting from study and/or experimentation. The act of starting something new.

dis·rup·tion – An act of delaying or interrupting continuity. An event that results in displacement or discontinuity. The act of causing disorder.

Digital change is a journey, not a destination.
It requires agility and flexibility to underpin a continually evolving business environment.

Industry Change – The ongoing economic, technological and social development of commercial business and market sectors.

Retail Trends 2017: What is digital’s impact on the retail sector?

Couple shopping

Retail is beholden to the consumer – and consumers are changing fast, as is the technology that supports them. What are the digital trends that will drive the retail industry this year? We speak to former David Jones CEO, Paul Zahra.

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Infographic: The psychology of content types

The format of content should always suit its purpose. How does the brain process information and what type of content would work best for you? A look at the psychology of written, graphic, video and interactive elements.

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The open enterprise: Why companies need to learn to share

Open Enterprise: Why companies need to learn to share

You can’t go it alone, says Nick Spooner. Abandoning a culture of secrecy and striking partnerships with other businesses is the shortcut to customer experience gold.

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Five marketing habits you should quit in 2017

Stop button

The practices that you wean yourself off this year can impact your business as much as the habits you hold on to. Philip Otley offers a roundup of some of the bigger marketing practices that could be holding back your brand. Which of these could you consign to the post-Christmas rubbish collection?

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Infographic: The bonus of games

Incorporating ‘advergaming’ into your marketing plan could be a canny move. Google is one of a number of companies that engage their audience with a playful approach. Warning: not for the easily distracted.

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TechCrunch Disrupt: A dash of AI with everything

Techcrunch Disrupt 2016

Artificial intelligence was the star of the show at TechCrunch Disrupt 2016. Marina Paronetto reports back from London, where the conference was taking its regular pulse-check of the world’s startup scene.

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Infographic: What the web will look like in 2017

web design trends

The internet is poised look decidedly different in 2017. This infographic counts ten user experience and web design trends that could impact your sales conversions.

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Going digital to raise the grade on graduate employability

graduate employability

In a competitive graduate market, employers are looking for much more than just academic qualifications. Tracey Kennair examines developing trends in higher education and how digital could be a key guide for universities.

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Is Amazon Go shutting down the checkout for good?

Amazon Go strategy

This month, Amazon announced it’s opening a physical store that doesn’t have any payment tills. Richard Blundell explores the strategy and tech behind this radical new concept for retail.

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Your next digital innovation could stem from nature

biomimicry

From drones to design thinking, technology and innovation is being inspired by natural processes. Here’s how biomimicry could play a role in shaping the future.

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