Millennials: they’re always on, always sharing, and always giving feedback. By numbers, they’re also taking over the working world. How can business culture adapt to attract the best and the brightest?
Read moreTen years on from its release, blockchain is fundamentally altering the business landscape. Despite its adoption in enterprise, it’s still not widely understood. Here’s our guide to the fundamentals of blockchain technology.
Read moreOver the years, PwC’s Digital IQ Survey has uncovered a direct correlation between financial performance and digital acumen. We distil the 2017 report into ten actions to help businesses get the most out of their digital investments.
Read moreFintech has risen… and it’s shone a transformative light on the financial services. PwC’s 2017 Global Fintech Report reveals a landscape of traditional institutions ready to innovate and collaborate.
Read moreThe ability to send a message direct to your customer’s email inbox is a privilege. Are you using it wisely?
Read more‘Unlimited shelf space’ online has reshaped how content is produced and consumed. A study by PwC’s Strategy& looks at video, books, music, print and gaming to reveal how digitisation has boosted the creative economy.
Read moreDone well, content marketing can facilitate a powerful conversation with your customer – that’s why 88% of B2B marketers incorporate it into their strategy. How is content viewed by those invested in it?
Read moreTrust is a valuable asset in the digital economy. When it comes to buying behaviour, a poll of over 11,000 women has revealed the power of a great endorsement.
Read moreThe format of content should always suit its purpose. How does the brain process information and what type of content would work best for you? A look at the psychology of written, graphic, video and interactive elements.
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