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Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
How airlines can harness the power of digital marketing to fly
Customers typically flock to the cheapest flights available, often found on third parties websites, but that comes at a heavy cost to airlines. Here are four ways airlines can entice customers back to their direct sales channels and boost their profitability.
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LA Auto Show 2018: innovations in design, electric and autonomous vehicles
The 2018 Los Angeles Auto Show presented the future of the automotive industry, and while the big names were on show, there are plenty of new players leading the charge in the next wave of innovation, as Monty Hamilton discovered.
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How car manufacturers can navigate the revolutionary road ahead
By 2030 there will be two kinds of cars being produced: rentable ‘cars on demand’ and customised vehicles for those who still want to buy. These two kinds of cars will need two very different factories, both with a lot less staff.
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Five tech trends set to disrupt the next five years
Which technology do you think will have the most impact in the next three to five years? A panel of experts weighs in on emerging tech trends and the results may surprise you.
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The art of improving CX with digital distraction
Airports face a difficult task creating a seamless customer experience amid financial and regulatory constraints. Digital is helping to improve passenger flows, but can also be used to help distract customers from the necessary inconveniences of air travel.
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The secrets to CRM success
Far too many CRM adoptions fail in spectacular, multimillion-dollar fashion. But they needn’t, and success lies in ensuring you make the right choices about how the platform will scale to support your business growth goals.
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Restoring Australia’s trade reputation through digital
Australia lags behind its economic counterparts on trade, due in large part to the lack of digitisation in the logistics sector. But a new platform, the Trade Community System, could unlock billions in value and help the nation reach its economic potential.
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How to get on board with behavioural economics (and driverless vehicles)
New technologies can take some getting used to, particularly if they’re as radical as autonomous vehicles. PwC’s behavioural economics team lifts the hood of human decision-making to help usher in a warm welcome.
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Infographic: The race to build the autonomous car
From a nascent vision of autonomous vehicles in the 1920s to the technology behind today’s models, here’s a look at the race to put driverless vehicles on the road.
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