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Retail

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Infographic

Infographic: The mandatory mobile experience

14 Sep 2016 1 minute

As smartphones reach peak saturation levels, the mobile experience is more important than ever. Here are five statistics on marketing for mobile devices.

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Infographic

Infographic: Chatbots and the future of customer service

17 Aug 2016 1 minute

Chatbots are increasingly being adopted by businesses and organisations but how ready are we to interact with them? This infographic asks consumers to talk about the future face of customer service.

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Eight everyday items going digital
Article

Eight everyday items overdue a digital makeover

Richard Blundell 15 Aug 2016 8 minutes

Technology has accelerated the phasing out of the old in favour of the new – yet some things still refuse to budge. Richard Blundell suggests a few items in need of an upgrade.

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Infographic

Infographic: Online shopping’s mobile revolution

10 Aug 2016 1 minute

Aided by global smartphone adoption, innovative retailers are changing the way we shop online. Will e-commerce give way to mobile shopping in the near future?

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Article

An updated guide to customer-centric service design

Nick Spooner 01 Aug 2016 8 minutes

Rapidly advancing technology has brought new opportunities for businesses to focus on the customer experience. But how can these customer-centric strategies be implemented?

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Article

What’s the catch? How Pokémon Go is boosting local businesses

18 Jul 2016 8 minutes

In the wake of Pokémon Go’s popularity, savvy businesses are using the game to increase patronage and sales. Does the smartphone hit offer a glimpse of a future AR-infused economy?

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Article

Hear, hear: How Complete Listening can turn supermarkets into corner stores

Richard Blundell 11 Jul 2016 7 minutes

With next-generation customer analytics technology unlocking new opportunities for retailers, large businesses may now hold the key to recreating the corner-store experience.

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Article

Why did Amazon open a local bookshop?

Chris Paxton 22 Jun 2016 7 minutes

A new retail survey has revealed that shoppers crave both digital and physical experiences. Meanwhile, e-commerce retailers are investing in bricks-and-mortar stores. Chris Paxton investigates.

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Infographic

Infographic: Visual commerce… what marketers think

Tan Allaway 25 Feb 2016 2 minutes

Digital marketers are now faced with tying visuals tightly into their campaigns, including tracking and measuring their success in ecommerce. A survey of 200 marketers found that confidence is low when it comes to leveraging graphic assets in visual commerce.

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