Entertainment and media
PwC Digital Services
The BXT Philosophy.
Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
Infographic: Mobile trends and the Olympic Games
In 2012, London was dubbed “the first digital Olympics”. The mobile landscape – and viewing habits – have continued to evolve, and Rio 2016 looks set to break the social media records.
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Infographic: The global trends of mobile gaming
The mobile revolution has fundamentally changed the video game landscape, with more people than ever flocking to smartphones and tablets for their gaming fix. A 2016 study reveals who’s playing, when and why.
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What’s the catch? How Pokémon Go is boosting local businesses
In the wake of Pokémon Go’s popularity, savvy businesses are using the game to increase patronage and sales. Does the smartphone hit offer a glimpse of a future AR-infused economy?
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Podcast: 15 years of digital disruption in media
On the release of the PwC Entertainment and Media Outlook, David Wiadrowski casts his mind back over the Australian media sector to discuss the winners and the losers of the digital revolution.
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Want to build your brand through blogging? Here’s how.
With digital publishing platforms maturing and demand for original content continuing to skyrocket, it’s never been easier for thought leaders to broadcast words of wisdom to professional networks. Here’s how to do it.
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Internet trends tell a tale of ‘real-live’ storytelling
Seismic shifts in technology have altered the way we tell stories and consume content. With mobile video and digital storytelling forecast to be powerful trends, how can businesses get on board?
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Asia’s digital media opportunities: Do we speak their language?
The media industry in Australia has a number of digital growth opportunities in Asia, shows PwC’s Entertainment and Media Outlook. However, the pivot must be cultural as well as economic.
Read moreInfographic: Are disks obsolete?
Digital downloads dominate the entertainment market from internet TV to music streaming services, but is it safe to assume that physical media is no longer relevant?
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Podcast: Putting mobile devices at the heart of media content
Mobile devices have led to a seismic shift in consumer behaviour, but some entertainment and media organisations are still failing to put mobile at the heart of their strategy. David Wiadrowski and Marcel Fenez discuss the results of the latest PwC ‘Australian Entertainment & Media Outlook’.
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