Industry Focus

Entertainment and media

Latest Articles

Podcast

Podcast: Digital vs traditional media – what’s the difference?

David Wiadrowski 19 Jun 2015 11 minutes

David Wiadrowski and Marcel Fenez discuss the 2015 PwC Entertainment and Media Outlook, which shows that industry is lagging behind a customer that wants choice and convenience when it comes to content.

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Report

Preview: PwC Entertainment & Media Outlook

David Wiadrowski 15 Jun 2015 5 minutes

David Wiadrowski explains how innovation in multiple areas is key to the success of Australia’s entertainment and media industry, in this preview of PwC’s Entertainment & Media Outlook report.

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Article

TV ratings drop as young viewers switch to the small screen

Nick Spooner 20 Apr 2015 6 minutes

Audience figures show that numbers are in decline for traditional television formats. Meanwhile, young audiences are driving innovative new ways of watching content on other devices.

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Article

Old habits die hard: How to manage a major website redesign

Kate Needham 13 Apr 2015 6 minutes

Need to update your website, app or system? Be mindful of your approach. Case studies suggest that too drastic a redesign can upset your users. Kate Needham looks at the strategies that ensure change means success.

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Infographic

Infographic: Australia’s love affair with tablet devices

08 Apr 2015 1 minute

Research by the Australian Communications and Media Authority reveals that Australians across all age ranges are using tablet devices extensively. This infographic takes a look at what is driving this technology love affair.

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Infographic

Infographic: How to communicate with millennials

14 Oct 2014 2 minutes

Communicating with millennials is a window inside to how businesses should be operating now and in the future. Take a glimpse at the connected, always-on customer.

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Infographic

Infographic: Analytics and big decisions in media

John Studley 10 Oct 2014 1 minute

Business leaders in entertainment and media require razor-focused insight into the big decisions required to take their operation to the next level

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Report

Television ratings and the fragmentation of broadcast audiences

02 Sep 2014 7 minutes

The business of television broadcast is changing. Thirty years ago, a hit television show in the United States could reach as many…

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Article

Changing the game: Teens want tech, not fashion

29 Aug 2014 7 minutes

New trends suggest the status symbol of choice among teenagers is no longer fashion, but technology – what does that mean for the future of either industry?

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