PwC reports
PwC Digital Services
The BXT Philosophy.
Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
The cyber trailblazers driving business growth
The urgency to protect digital assets is increasing. Cybersecurity trailblazers are not only better prepared to mitigate attacks, but can also shore up prospects for revenue growth. Here are the results from PwC’s Digital Trust Insights survey.
Read more
No vacancy: The disruption (and solution) facing the hotel industry
With online aggregators and sharing platforms aplenty, hotels are fighting to retain their market share. Results from this year’s Annual Global CEO Survey suggest execs are worried, but with the right mix of humans and tech, they can turn the guest experience from room to reward.
Read more
Will the modern CMO please stand up?
Chief marketing officers need to up their digital game if they’re going to drive company change. More than a support figure, the modern CMO will hold an integral position when it comes to business strategy and growth — if they embrace these three traits.
Read more
Robust and secure artificial intelligence: A primer for the C-suite
Ensuring your AI system is robust and secure requires balancing trade-offs. More than a problem for data scientists, these decisions must be tackled by executive leadership.
Read more
Infographic: Key stats from the Entertainment & Media Outlook 2019-2023
The media industry is in a ‘race for reach’, vying for the attention of consumers across multiple platforms. Justin Papps shines a light on entertainment consumption habits with these statistics from PwC’s Entertainment & Media Outlook 2019–2023.
Read more
This time it’s personal: The PwC Global Entertainment & Media Outlook 2019-2023
Across the world consumers are creating tailored experiences from the media available to them. As data and access lead to increased personalisation across the global entertainment and media space, business must cater to the individual, not the mass.
Read more
Ethical AI: Tensions and trade-offs
Creating and maintaining ethical artificial intelligence products is the cause du jour, but while the intentions are good, operationalising them is a lot harder. Companies must consider context and compromise as they expand their use of AI.
Read more
Report: Artificial intelligence and the fate of planet Earth
Facing food and water shortages and rising greenhouse gas emissions, the planet is in dire need of innovative solutions to its urgent problems. A new report by PwC UK and Microsoft suggests it’s time to harness the power of AI.
Read more
Editorial: The one element tech companies must get right to succeed
The social and political landscape is becoming increasingly complex for technology companies. The key to navigating it and securing future success relies heavily on securing trust.
Read more
