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PwC Digital Services
The BXT Philosophy.
Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
PwC’s 23rd CEO Survey: The technology troubles driving CEO uncertainty
In this year’s PwC 23rd Annual Global CEO Survey, pessimism has risen with uncertainty. With no common standards or global framework for governing its practices, the perils of an unregulated internet — such as its content and consumer data privacy— looms large in CEO minds.
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With IoT, trust is fundamental
The proliferation of the Internet of Things is creating trust, privacy, and security concerns among consumers and employees. Despite this, a majority of executives say it increased trust in their relationships. Explore the results of PwC’s 2019 Internet of Things Survey.
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This holiday season is about shopping convenience, community and chilling out
For the first time, consumers will do more of their holiday shopping online. But they’re also doing some shopping in stores, using the experience as a way to spend time with family and friends as they look for ways to disconnect from their devices.
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Why 4IR is a love it or loathe it proposition
With 7 billion connected devices in use, the world is now fully enmeshed in the Fourth Industrial Revolution. While offering significant benefits to business, 4IR is causing consumers and employees to worry about their privacy and jobs.
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Will technology change the face of sport forever?
Technology is transforming the world of sports for players, clubs and fans alike. While teams are rapidly adopting tech in pursuit of a competitive edge, they must keep one key element at the heart of their efforts.
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Can blockchain fix digital advertising’s trust problem?
Digital advertising continues to boom, bringing with it a more complex set of risks. The answer to building trust with business and consumers alike may live in the blockchain.
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The cyber trailblazers driving business growth
The urgency to protect digital assets is increasing. Cybersecurity trailblazers are not only better prepared to mitigate attacks, but can also shore up prospects for revenue growth. Here are the results from PwC’s Digital Trust Insights survey.
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No vacancy: The disruption (and solution) facing the hotel industry
With online aggregators and sharing platforms aplenty, hotels are fighting to retain their market share. Results from this year’s Annual Global CEO Survey suggest execs are worried, but with the right mix of humans and tech, they can turn the guest experience from room to reward.
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Will the modern CMO please stand up?
Chief marketing officers need to up their digital game if they’re going to drive company change. More than a support figure, the modern CMO will hold an integral position when it comes to business strategy and growth — if they embrace these three traits.
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