Further Insights

PwC reports

Latest Articles

Article

The consumer-focused metric: How to improve ‘return on experience’

02 Apr 2019 6 minutes

Experience is the keystone to increasing sales and satisfaction. But once you begin to measure it, how do you go about improving your ‘ROX’? We look at six actions brands can take.

Read more
PwC's GCIS 2019
Report

How consumers are redefining customer experience

Chris Paxton 26 Mar 2019 8 minutes

Once upon a time, consumers were wary of online shopping. Not anymore. PwC’s 10th annual Global Consumer Insights Survey highlights just how digital customers have gone, and what they demand of the experience.

Read more
Artificial intelligence in healthcare
Article

The computer will see you now: Six examples of AI in healthcare

Emily Prior Emma McKeown 12 Mar 2019 7 minutes

Artificial intelligence has limitless potential to disrupt the healthcare industry. Discover how some organisations are adopting AI to reshape the way they provide care.

Read more
Smart cities
Article

Smart cities from smart relationships in government and business

06 Mar 2019 6 minutes

For smart cities to be truly intelligent, government and business need to not only get along, but thrive together in increasingly intensive ways. We’ve developed a three-tier model that will do just that.

Read more
PwC's 22nd Global CEO Survey
Report

PwC’s 22nd Global CEO Survey: The gap holding chief executives back

23 Jan 2019 6 minutes

What were CEOs doing in 2009? They probably still had a blackberry and Windows XP. Times and tech have changed, yet according to the PwC Global CEO Survey, the gap between the information that leaders need to run their businesses and what they actually get, definitely hasn’t.

Read more
Digital Pulse: 2019 AI Predictions
Report

The six priority areas to unlock AI value in 2019

06 Dec 2018 8 minutes

If you’re not sure where to start to unlock the value that artificial intelligence could bring to your business, you aren’t alone. PwC’s 2019 AI Predictions report identifies the six areas to focus your attention on.

Read more
Digital Pulse Transforming vehicle production
Report

How car manufacturers can navigate the revolutionary road ahead

Heiko Weber 05 Dec 2018 7 minutes

By 2030 there will be two kinds of cars being produced: rentable ‘cars on demand’ and customised vehicles for those who still want to buy. These two kinds of cars will need two very different factories, both with a lot less staff.

Read more
Article

2018 APEC CEO Survey: Finding confidence through digital in uncertain times

John Riccio 29 Nov 2018 7 minutes

This year’s APEC summit reflected the diverging interests of the region’s players, but CEOs in the region are finding confidence through the opportunities in the digital economy.

Read more
Report

How digital trust will create the new titans of the corporate world

Steve Ingram 28 Nov 2018 9 minutes

How well placed are your company’s people, processes and technology to face the challenges of tomorrow? When it comes to cybersecurity, privacy and data ethics, there is plenty of room for improvement, PwC’s Digital Trust Insights survey has found.

Read more

Weekly Newsletter

Subscribe to Digital Pulse

Subscribe Now

Consumer Intelligence Series

Experience is Everything

A truly great customer experience is more than just digital. Find out more