Further Insights

Further Insights

Latest Articles

PwC 5G report
Report

What do we really need 5G for?

Chris Bartlett Zia Bhadiar 10 Apr 2019 11 minutes

It’s been hotly anticipated for years but, as the dawn of 5G nears, are businesses any closer to knowing what to do with it? We examine what the next leap in connectivity could look like.

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Extended reality
Article

The XR factor: The incredible potential of extended reality

Scott Likens 09 Apr 2019 6 minutes

Not just another acronym, XR is set to play a key role in enabling the new digital workplace. Transforming everything from education to engineering, here’s what you need to know about this emerging technology.

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Business Growth
Article

What Apple’s platform announcements highlight about business growth

Kate Bennett Eriksson 03 Apr 2019 10 minutes

In the battle for growth and transformation, certain themes emerge time and again. Kate Eriksson, PwC’s head of innovation, shares six ‘levers’ that can help catapult businesses into relevance.

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Article

The consumer-focused metric: How to improve ‘return on experience’

02 Apr 2019 6 minutes

Experience is the keystone to increasing sales and satisfaction. But once you begin to measure it, how do you go about improving your ‘ROX’? We look at six actions brands can take.

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PwC's GCIS 2019
Report

How consumers are redefining customer experience

Chris Paxton 26 Mar 2019 8 minutes

Once upon a time, consumers were wary of online shopping. Not anymore. PwC’s 10th annual Global Consumer Insights Survey highlights just how digital customers have gone, and what they demand of the experience.

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Digital transformation strategy
Article

How’s your 2020 vision? Reviewing your transformation strategy in 2019

Andrew Jamieson 19 Mar 2019 7 minutes

Five years ago, many companies set an ambitious 2020 strategy to digitally transform their organisation. With the deadline looming, now is the perfect time to take stock of progress.

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Artificial intelligence in healthcare
Article

The computer will see you now: Six examples of AI in healthcare

Emily Prior Emma McKeown 12 Mar 2019 7 minutes

Artificial intelligence has limitless potential to disrupt the healthcare industry. Discover how some organisations are adopting AI to reshape the way they provide care.

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Smart cities
Article

Smart cities from smart relationships in government and business

06 Mar 2019 6 minutes

For smart cities to be truly intelligent, government and business need to not only get along, but thrive together in increasingly intensive ways. We’ve developed a three-tier model that will do just that.

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Digital Pulse: Connected workforce
Article

C is for collaboration (and it’s critical for success)

Tom Puthiyamadam 27 Feb 2019 7 minutes

How do you connect your workforce to enable true collaboration? It begins with emptying silos and increasing proximity to create a common language.

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