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PwC Digital Services
The BXT Philosophy.
Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
Eight ways to get value from your virtual teams
When your team is spread over a city, country or continent it can be hard to ensure aligned goals and consistent output, but it can be done. These tips can help you set up successful virtual teams.
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The four questions that will determine your company’s future
The questions a business asks around its need for transformation are as critical as the change itself. Framing the problem with the right lines of enquiry will lead to success, says PwC’s Tom Puthiyamadam.
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Tech trends that will change the world by 2025
Which little-known technologies will change our lives in the next 5 years? At this year’s Top Tech Trends Debate four technologists put forward their bets on the innovation explosion to come.
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The smart connection: Hospitality and the Internet of Things
Is your hotel connected? With the Internet of Things, hotels can provide seamless customer experiences, reduce operating costs, keep track of assets and create major efficiencies, as well as protecting staff and guests.
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Bend and flex: Tech investment in an agile organisation
Working in an agile organisation unlocks the flexibility to excel, but bending its iterative unknowns into a strict annual investment budget can be a real stretch. Here’s how to stay agile while keeping the finance team happy.
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Customer segmentation is back, bolder and better than ever
What if we told you there was a way to leverage your organisation’s data for strategic planning, business insight, profit growth and customer loyalty all in one simple model… and it was via good old-fashioned customer segmentation? PwC’s Phil Bolton explains why this sometimes unloved tool deserves a rethink.
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The cyber trailblazers driving business growth
The urgency to protect digital assets is increasing. Cybersecurity trailblazers are not only better prepared to mitigate attacks, but can also shore up prospects for revenue growth. Here are the results from PwC’s Digital Trust Insights survey.
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No vacancy: The disruption (and solution) facing the hotel industry
With online aggregators and sharing platforms aplenty, hotels are fighting to retain their market share. Results from this year’s Annual Global CEO Survey suggest execs are worried, but with the right mix of humans and tech, they can turn the guest experience from room to reward.
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Will the modern CMO please stand up?
Chief marketing officers need to up their digital game if they’re going to drive company change. More than a support figure, the modern CMO will hold an integral position when it comes to business strategy and growth — if they embrace these three traits.
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