Strategy
PwC Digital Services
The BXT Philosophy.
Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
Innovation, Design Thinking and Agile: Three trends walk into a bar…
Design thinking, agile development and innovation are often misconstrued as buzzwords. But they actually refer to three critical modes of thinking – and they’re more important than ever.
Read moreFinding the harmony in big data
Music app Shazam has used its own data to predict the next biggest stars of 2014. How should other businesses be taking advantage of big data?
Read moreJason Juma-Ross puts Digital Intelligence on the agenda at ADMA
Recent appointee to the ADMA Board of Directors, Jason Juma-Ross shares what’s high on his agenda for driving marketing effectiveness and real value through digital intelligence.
Read moreThe 12 trends of Christmas – How online retailers are adapting: Part 2
John Riccio shares the remaining six trends on how retailers can make the most of the fast-approaching Christmas period and pull in those last minute shoppers and sales!
Read moreThe 12 trends of Christmas – How online retailers are adapting: Part 1
With digital firmly implanted on the retail radar and Christmas just around the corner, John Riccio shares up and coming trends that online retailers should be thinking about in the lead up to the holiday season.
Read moreThe three ‘C’s of content marketing: Context, curation and customisation
Whether text, image or video: content is vital to a successful digital presence. We explore how ‘context, curation and customisation’ can assist businesses in driving the success of their content marketing activities.
Read moreInfographic: Exploring the world of content marketing
The art of communicating without selling, in the emerging digital economy, content marketing is becoming a critical part of the marketing mix – we explore some key facts and stats about this discipline.
Read more‘I think…’ vs. ‘I know…’ – Using big data interpretation analysis to scale intuition
Jason Juma-Ross weighs in on the debate between fact and intuition, and explores how to use data to systematically scale intuition.
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