Futures
PwC Digital Services
The BXT Philosophy.
Successful digital transformation lies at the intersection of Business, Experience and Technology.
Latest Articles
Will the modern CMO please stand up?
Chief marketing officers need to up their digital game if they’re going to drive company change. More than a support figure, the modern CMO will hold an integral position when it comes to business strategy and growth — if they embrace these three traits.
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Three governance considerations to unlock the potential of AI
AI governance is about more than covering regulatory bases. The more organisations can address risks up front, the faster and bolder they can be in realising their AI ambitions.
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101: Building up your business with 3D printing
Relegated to plastic trinkets and keychain baubles, 3D printing has been fun but frivolous. But things have been changing quickly and its use is proving transformational to business. Here’s what you need to know.
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4IR: The revolution powering experience
The Fourth Industrial Revolution is heralded as an age of technological innovation, but without the courage to embrace its power holistically, its potential is doomed to remain untapped.
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Ethical AI: Tensions and trade-offs
Creating and maintaining ethical artificial intelligence products is the cause du jour, but while the intentions are good, operationalising them is a lot harder. Companies must consider context and compromise as they expand their use of AI.
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Going bionic to build your business? Brilliant.
What do Apple, Google, Amazon and unicorns have in common? They all make use of three new kinds of capital to realise their bionic business models. Here’s how to join them.
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Report: Artificial intelligence and the fate of planet Earth
Facing food and water shortages and rising greenhouse gas emissions, the planet is in dire need of innovative solutions to its urgent problems. A new report by PwC UK and Microsoft suggests it’s time to harness the power of AI.
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The impact of Millennials on the workplace
Millennials: they’re always on, always sharing, and always giving feedback. By numbers, they’re also taking over the working world. How can business culture adapt to attract the best and the brightest?
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5G: The next level of connectivity
It’s been hotly anticipated for years but, as the dawn of 5G nears, are businesses any closer to knowing what to do with it? We examine what the next leap in connectivity could look like.
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