Digital Trends

Customer

Latest Articles

Infographic

Infographic: Ten transformation tacklers

25 Jan 2018 4 minutes

Transformation amid digital disruption and new entrants seems impossible to achieve. It isn’t, and these ten tips will help you do it.

Read more
Article

Three ways to prepare for the new tech wave

Will Kingston 23 Jan 2018 8 minutes

Companies are racing to adopt cutting edge technology to optimise their customer experience, but the likes of AI and blockchain will only take you so far unless the underlying infrastructure is reshaped first.

Read more
Article

The big easy

16 Jan 2018 7 minutes

Making life easier for customers might not be your top priority, but a hassle free experience could mean the difference between a delighted consumer and a disappearing one.

Read more
Infographic

Infographic: Designing for fun in 2018

11 Jan 2018 1 minute

Are these colours and fonts incorporated in your online marketing for this year? 2018’s design trends are a fun mix of old and new with a touch of creative flair.

Read more
Article

Love your staff or lose your customers

Richard Blundell 11 Dec 2017 7 minutes

Empowering customer-facing staff with technology and new practices is the key to delivering your brand strategy and preventing negative experiences that go viral.

Read more
Report

Protect.me: How consumers see cyber security and privacy risks

Steve Ingram 05 Dec 2017 8 minutes

A recent PwC survey found that 85% of consumers will not do business with a company if they have concerns about its security practices. To earn trust, and consumer business, companies must protect customer data and respect individual privacy.

Read more
Infographic

Infographic: Ready, Steady, Shop!

23 Nov 2017 2 minutes

Consumers are embracing online spending days such as Cyber Monday, Black Friday, Singles’ Day and Click Frenzy. The amounts being spent are staggering and much of it is being done via mobile.

Read more
Article

Digital identity: Who do you think you are?

Adnan Jaswal 20 Nov 2017 9 minutes

Identity is a fluid concept at the best of times. In the digital age, how we re-imagine and protect it has far reaching consequences for safety, productivity, customer experience and, ultimately, the bottom line.

Read more
Article

The new milk run: New business models for old businesses

John Riccio 16 Nov 2017 8 minutes

Technology and consumer preferences are disrupting traditional business models. Companies that tap into these changes will ensure their business profitability doesn’t go sour.

Read more

Weekly Newsletter

Subscribe to Digital Pulse

Subscribe Now

Chief Digital Officer Study

Position vacant

Has the CDO hype reached a turning point? Explore our global findings