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GSISS 2018: Cyber security spotlight on small business

Andrew Gordon 16 Apr 2018 5 minutes

Cyber breaches of large companies through their third party contractors are one of the key reasons the SME sector is shoring up its cyber security measures, according to this year’s Global State of Information Security Survey report.

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Article

X marks the spot: Choosing the best retail location without a map

Phil Bolton 10 Apr 2018 8 minutes

Knowing where to open – or close – a store or branch is not easy. If you’re starting with a map to find the optimal retail location, and not your customer, then things are going to get expensive, fast.

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Infographic

Infographic: Is that a bot in your basket?

05 Apr 2018 2 minutes

Individuals are increasingly using virtual assistants to make their home or work life easier. Chatbots can do this for retail, and help smooth over a variety of pain points.

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Report

Report: Experience is everything

Richard Blundell 27 Mar 2018 9 minutes

Is it technology or humans that helps you win at retail? According to customers, it’s both, but they have specific parts to play when it comes to creating a great customer experience.

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Report

Report: The smarter phone

Matthew Benwell 20 Mar 2018 9 minutes

Over the last few years smartphones have become increasingly dumb when it comes to their ability to change our lives. Advances in AI and 5G are about to put an end to all that, and industry must adapt quickly.

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Article

Ten tips for corporate social media success

Amy Gibbs Will Feutrill 12 Mar 2018 10 minutes

Social media can be an amazing tool to connect with customers, build brand loyalty, gain unique insights and improve sales. But so many businesses aren’t getting it right. Here are ten things that you need to do right now to win at social.

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Article

Hacking the marketing team with analytics

Phil Bolton Will Feutrill 27 Feb 2018 10 minutes

Aligning your marketing and data analytics teams will ensure that your comms hit the spot and the business will grow. Yet almost no one does it to the extent possible. Imagine if you did…

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Article

Global domination: How a local brand can make it big without leaving home

John Riccio 13 Feb 2018 7 minutes

As customers enjoy access to more products and services than ever before local businesses need to compete with international rivals as well as those down the street. Here are a few ways successful companies have done just that.

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Infographic

Infographic: The changing world of social media

08 Feb 2018 2 minutes

Keeping up with the changes in social media could be a full time job. As sites prioritise personal over publishing, what other changes will 2018 bring?

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