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Mobile Health – A ubiquitous approach to healthcare
With the proliferation of mobile technology, opportunities abound for the health sector to leverage these channels for the improved provision and reach of medical services. Mobile health (mHealth) applications are being utilised worldwide for triaging services, as well as digitisation and sharing of health records.
Read moreMobile Banking – The Path to Monetisation
The path to monetisation for the financial services lies firmly within the online and mobile banking channels. Businesses that focus on growing their multi-channel offering and audience will also reap the rewards – with PwC research revealing that these customers are 1.5 times more profitable than single-channel customers.
Read moreOpportunity of the decade: Growing revenue through the digital wallet
The ‘always on’, hyper-connected customer has sparked innovative mobile payment options. Financial services firms and banks are optimally placed to leverage this trend in order to generate new revenue streams. However, winning the mobile payments war calls for a collaborative, highly scalable approach to mobile technologies.
Read moreMobile, gaming and online video lead disruption of entertainment and media industry
The digital revolution has created disruptive new models of consumption and distribution. Consumers expect media and entertainment that can be consumed on-the-go and online video experiences that are rich, interactive and highly personalised.
Read moreWhy globalising your online retail offering is crucial for future success
With the global e-commerce market set to reach USD$1,285 billion by 2015 the opportunity for Australian retailers to expand offshore is ripe. However it is crucial retailers invest in robust technologies and business systems that allow for agility and accommodate growth.
Read moreUnderstanding the Psychology of Social Commerce
Although social media provides brands and companies with the opportunity to engage with their potential and existing audiences – many businesses are failing to take advantage of these channels – preaching, rather than reaching.
Read moreInsight: The value of Australian online retail sales – NAB infographic
Although the media is rife with reports that the Australian retail industry is in a downward spiral, with international competitors beating down their doors – the 2012 NAB Online Retail Sales Index paints a more positive picture.
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