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‘Digital’ isn’t just about technology – it’s about what technology can enable. It involves new ways of solving problems, creating unique experiences and accelerating business performance.

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business drones 101
Article

How drone technology can help your business fly

Elaine Whyte Joanne Murray 21 Aug 2019 9 minutes

Is it a bird? A plane? It’s a drone of course, and it’s being applied in unique ways that save businesses time and resources, while improving the health and safety of workers. Digital Pulse explores the latest developments in drone technology.

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cyber trailblazers
Report

The cyber trailblazers driving business growth

TR Kane 20 Aug 2019 7 minutes

The urgency to protect digital assets is increasing. Cybersecurity trailblazers are not only better prepared to mitigate attacks, but can also shore up prospects for revenue growth. Here are the results from PwC’s Digital Trust Insights survey.

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CEO Survey: Hospitality and Leisure
Report

No vacancy: The disruption (and solution) facing the hotel industry

14 Aug 2019 8 minutes

With online aggregators and sharing platforms aplenty, hotels are fighting to retain their market share. Results from this year’s Annual Global CEO Survey suggest execs are worried, but with the right mix of humans and tech, they can turn the guest experience from room to reward.

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Will the modern CMO please stand up?
Article

Will the modern CMO please stand up?

Matthew Lieberman 13 Aug 2019 8 minutes

Chief marketing officers need to up their digital game if they’re going to drive company change. More than a support figure, the modern CMO will hold an integral position when it comes to business strategy and growth — if they embrace these three traits.

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Having a moment: Why digital disruption is ongoing and in your hands
Editorial

Having a moment: Why disruption is ongoing and in your hands

Tom Puthiyamadam 07 Aug 2019 7 minutes

Digital disruption is not just the moment when analogue goes digital. An ongoing change, it will continue to transform industries and only those who recognise the opportunity to invest in it, not simply keep up with competitors, will survive.

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The five core must haves for transformation success
Article

The five core must-haves for transformation success

Berry Driessen 06 Aug 2019 7 minutes

In a follow up piece to his look at the reasons behind transformation failure, PwC’s Berry Driessen examines the five factors that will help ensure company change is a resounding success.

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How PwC completed a global HR transformation program
Case Study

How PwC changed its HR technology and started a democratic revolution

Dorothy Hisgrove Amy Gibbs 31 Jul 2019 9 minutes

If you think implementing a massive technological transformation across the globe in just ten months sounds like a tough ask, imagine attempting a cultural leadership change program at the same time. PwC’s Dorothy Hisgrove and her team did just that – and they wouldn’t have done it any other way.

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Blockchain identity management
Article

Can you prove who you are? Blockchain can

Scott Likens 30 Jul 2019 6 minutes

Blockchain technology in identity management builds trust by giving employers certainty around who they’re hiring and contracting, while putting individuals in the driver’s seat of managing their own identities.

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The business case for an agile transformation
Article

The business case for an agile transformation

Ben Cotter Matthew Benwell 24 Jul 2019 11 minutes

The return on investment for agile is much greater than just cost savings. Not only can it can empower teams, simplify decisions and increase adaptability in volatile times, it can do so while reducing staff attrition, failed projects and needless tech spend.

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Chief Digital Officer Study

Disappearing act

Has the CDO hype reached a turning point? Explore our global findings